The Tamaqua Chamber of Commerce is helping to add a new dimension of discovery in downtown Tamaqua.

On Thursday night, the chamber hosted Talk ‘n Tour Tamaqua, while introducing its brand-new virtual walking map to the public.

“When we found out that the trains were coming, I thought what could I do for our businesses,” said Aimee Dotson, the chamber’s office and outreach coordinator.

“How could we capitalize on these tourists coming into town - and people who are moving to town. Even when I visit a town, the first thing I do, is I look up what I want to do when I’m there.”

Many downtown businesses have “QR” codes posted on their front door or windows. The process it simple - take a smartphone or device, open the camera, point it at the code and the website to that business will open automatically.

“The map shows our businesses, where you can visit, and what the town has to offer,” said Dotson. “I want the chamber to be the place where everyone goes for that information.

“From beginning to end, the project took a couple of months. We did a lot of research on how we’re going to do the map and how we would make the whole thing work.”

Every member of the Tamaqua chamber is already listed on the virtual map.

“The nice a part about it, it’s going to be a work in progress forever,” said Dotson. “A new member joins - and they go right on the map. It’s a member benefit for all members now.

“It’s more exposure. The more people we get downtown walking around, shopping and supporting local is better for everyone. Everyone has been super excited and happy with the map.”

Dotson and other local personnel were set up at Depot Square Park throughout the evening providing information, ice cream and goody bags for participants. Many chamber members had their businesses open throughout the evening.

“The people who are coming down tonight seem to be happy with it. I am and I hope everyone else is too,” Dotson added.

“Hopefully in the future we might have some other features that we can offer, as far as the map goes.”